Privacy Policy
Last updated: 19 August 2026
The Little Children's Library respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains what information we collect, how we use it, who we may share it with, how we protect it and your rights in relation to your personal information.
1. Who We Are
The Little Children's Library is a UK-based preloved children's book subscription service operated as a business partnership.
For the purposes of UK data protection law, the partners of The Little Children's Library are responsible for the personal information we collect and use.
Business name: The Little Children's Library
Email: hello@thelittlechildrenslibrary.com
If you have any questions about how we use your personal information, please contact us using the details above.
2. What Information We Collect
Depending on how you interact with us, we may collect the following information.
Information you provide when placing an order
This may include:
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Your name
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Billing address
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Delivery address
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Email address
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Telephone number, where provided
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Subscription details
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Order information
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Payment and transaction information
Payments are processed securely through Stripe. We do not normally have access to or store your full payment card details.
Information you provide to personalise your subscription
To help us select suitable books, you may provide information about the child receiving the subscription, including:
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First name or nickname
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Age or age range
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Hobbies
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Interests
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Favourite subjects
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Favourite animals
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Favourite characters
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Other information you choose to provide to help us personalise their books
We only ask for information that is relevant to helping us select books for your child.
Please do not provide sensitive personal information about your child, such as medical information, information about disabilities, religious beliefs or other sensitive information.
Information when you contact us
If you contact us by email, contact form or another method, we may keep a record of your correspondence, including your name, contact details and the information you provide.
Information collected through our website
When you visit our website, certain technical information may be collected automatically, including:
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IP address
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Browser and device information
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Website pages visited
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Date and time of visits
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Information about how you use our website
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Cookies and similar technologies
We use Google Analytics to help us understand how visitors use our website and to improve our website and services.
Where required, we will obtain consent before using non-essential cookies or similar technologies.
3. How We Use Your Information
We may use your personal information to:
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Process and fulfil your orders
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Set up and manage your subscription
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Process subscription payments
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Select books suitable for your child's age and interests
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Personalise your monthly subscription boxes
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Arrange delivery of your books
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Communicate with you about your order or subscription
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Respond to enquiries
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Process cancellations, returns and refunds
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Deal with complaints
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Maintain appropriate business and financial records
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Prevent fraud and protect the security of our website and services
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Understand how customers use our website
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Improve our website, products and services
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Comply with our legal and regulatory obligations
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Send marketing communications where you have provided the appropriate consent or where otherwise permitted by law
4. Our Lawful Bases for Using Your Information
UK data protection law requires us to have a lawful basis for processing personal information.
Depending on what we are doing, we may rely on the following lawful bases.
Contract
We use information where it is necessary to enter into or fulfil our contract with you.
For example, we need your name and delivery address to send your subscription box and your contact details to communicate with you about your order.
Legal obligation
We may use and retain certain information where this is necessary to comply with a legal obligation, including appropriate financial and accounting requirements.
Legitimate interests
We may use information where it is reasonably necessary for our legitimate business interests and those interests do not override your rights and freedoms.
This may include administering and improving our business, maintaining website security, preventing fraud and responding to customer enquiries.
Consent
Where consent is required, we will ask you for it before using your information for that purpose.
For example, we may ask for your consent to receive marketing emails or to use certain non-essential cookies.
You can withdraw consent at any time.
5. Children's Information
The Little Children's Library is a service purchased by adults for children.
We may collect limited information about a child where a parent, guardian or other customer chooses to provide it for the purpose of personalising their subscription.
This information is used to help us select books that are appropriate and enjoyable for the child.
We do not require a child's full name, date of birth, photograph, address or other information that is not necessary for selecting their books.
We encourage customers to provide only the information needed to help us personalise their subscription.
Please do not provide sensitive information about a child through our website, checkout or personalisation forms.
Where information about a child is provided to us, we will use it only for the purposes explained in this Privacy Policy and in accordance with applicable data protection law.
6. Who We Share Your Information With
We do not sell your personal information.
We may share relevant personal information with trusted third parties where necessary to provide our services or comply with our legal obligations.
Wix
Our website and online shop are operated using Wix.
Wix may process personal information on our behalf in connection with website hosting, customer accounts, orders, payments and other website functionality.
Online Payment Processing
Online payments are processed through Stripe. Information required to process your payment may be processed by Stripe in accordance with its applicable privacy terms. We will not hold any of your card information, and adhere to all rules and regulations set forth by Stripe.
Delivery providers
We share the information necessary to deliver your subscription box, such as your name and delivery address, with the postal or courier service used to deliver your order.
Google Analytics
We use Google Analytics to help us understand how visitors use our website and to improve its performance.
Where applicable, information collected through analytics cookies will only be processed where the necessary consent has been obtained.
Professional advisers
Where necessary, we may share information with professional advisers such as accountants, insurers or legal advisers.
Authorities
We may disclose personal information where we are legally required to do so or where necessary to prevent or detect fraud or other unlawful activity.
7. International Transfers
Some of the organisations we use to provide our website, payment, analytics or other services may process personal information outside the UK.
Where personal information is transferred outside the UK, we will ensure that appropriate safeguards are in place as required by applicable data protection law.
8. Marketing
We may send marketing emails about The Little Children's Library, including information about:
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New products or subscription options
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Offers and promotions
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News and updates
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Changes or developments to our services
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Other information about The Little Children's Library that we believe may be of interest to you
Where consent is required, we will ask you to actively opt in to marketing communications.
Marketing consent will be separate from acceptance of our Terms & Conditions and this Privacy Policy.
You can withdraw your consent or unsubscribe from marketing communications at any time.
Every marketing email will include a clear way to unsubscribe.
Unsubscribing from marketing communications will not affect essential emails relating to your orders or subscription.
Where applicable, we may rely on the legal "soft opt-in" for existing customers in accordance with the Privacy and Electronic Communications Regulations. This only applies where the relevant legal requirements are met, including that the marketing relates to our own similar products or services and that an opportunity to opt out has been provided.
9. Cookies and Analytics
Our website uses cookies and similar technologies.
Some cookies are necessary for the website to function correctly.
We may also use cookies for analytics and other purposes, including Google Analytics.
Where required by law, we will ask for your consent before using non-essential cookies.
You can manage your cookie preferences using the cookie controls provided on our website.
10. How Long We Keep Your Information
We keep personal information only for as long as reasonably necessary for the purposes for which it was collected.
Different information may be retained for different periods depending on why we collected it.
For example, information relating to financial transactions may need to be kept for longer to comply with legal and accounting requirements.
Personalisation information about a child will not be kept indefinitely where it is no longer necessary for providing the subscription service.
When information is no longer required, we will securely delete it or anonymise it where appropriate.
11. Keeping Your Information Secure
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmitting or storing information online can be guaranteed to be completely secure.
Where a personal data breach occurs, we will take appropriate action in accordance with our legal obligations.
12. Your Data Protection Rights
Depending on the circumstances, you have rights under UK data protection law, including the right to:
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Request a copy of the personal information we hold about you
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Ask us to correct inaccurate or incomplete information
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Ask us to delete your personal information in certain circumstances
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Ask us to restrict how we use your information in certain circumstances
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Object to certain uses of your personal information
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Request transfer of certain information to you or another organisation where applicable
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Withdraw consent where we rely on consent to process your information
These rights are subject to certain legal conditions and exemptions, so they may not apply in every situation.
To exercise your rights, please contact:
hello@thelittlechildrenslibrary.com
We may need to verify your identity before responding to certain requests.
13. Children's Data Protection Rights
Children have data protection rights.
If you have provided information about a child to us, you may contact us about that information on their behalf where appropriate.
Depending on the child's age and circumstances, the child may also have rights in relation to their personal information.
We will deal with requests involving children's information in accordance with applicable data protection law.
13. Children's Data Protection Rights
Children have data protection rights.
If you have provided information about a child to us, you may contact us about that information on their behalf
14. Complaints
If you have concerns about how we have used your personal information, please contact us first:
hello@thelittlechildrenslibrary.com
We will do our best to resolve your concern.
You also have the right to complain to the Information Commissioner's Office (ICO) if you believe that your personal information has been handled unlawfully.
Information about contacting the ICO can be found on its website:
Information Commissioner's Office — Make a complaint
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal requirements.
The latest version will always be available on our website.
16. Contact Us
If you have any questions about this Privacy Policy or how we use your personal information, please contact:
The Little Children's Library
Email: hello@thelittlechildrenslibrary.com